Tag: Jewellery & Watchmaking

“Rolex was one of the least affected by the economic crunch last year, according to a report, while the Swatch Group posted its first loss since 1983.

Chinese luxury consumers created a surge in Swiss watch exports to mainland China after starting to shop locally, with demand strong for mid-price brands.”

Read the full articlel @ SCMP (paywall):

Rolex winners, Swatch losers after rough year for Swiss luxury watches

More expensive Swiss luxury watch brands have coped with the pandemic better than cheaper counterparts, a report says, with strong Chinese demand for mid-price brands driving the market.